SMX London has now published its agenda for the May 13th/14th conference at the Chelsea Football Club ground, and as ever, there's a wealth of information to hoover up while you're there. If you haven't already booked your ticket, you can use the code WORDTRACKER14 on the registration page to get a 15% discount.
SMX's usual two-track format is present again - so you can choose between the 'Search & Social' track or the 'SMX Advanced' track.
The headlines for Search & Social are around Hummingbird and long-term SEO, along with discussions around Social Media, focusing largely on Facebook, Twitter and YouTube. You'll also learn more about using Google+ and authorship, with panelists demonstrating real traffic and engagement metrics.
The Advanced Track includes talks on mobile and PPC best practices, along with a discussion about the death of link building (is it real, or is it still a vital part of SEO?)
Of course there's more, including infomration about retargeting, Universal Analytics and SEO tools. The Keynote is still to be announced, but previous speakers have included Amit Singhal (head of Google Search), Mario Queiroz (Google VP) and Brian Fetherstonhaugh, (Chairman and CEO of OgilyvyOne Worldwide), so it's likely to be from someone highly accomplished.
The moderators for several of the sessions include Chris Sherman and Danny Sullivan, SMX stalwarts and highly experienced, so expect things to go smoothly.
SMX is also noted for its networking - the great and the good of the Search Marketing world attend this conference, so there are opportunities to meet some of the people whose articles you've been reading over the past year or so, and to talk with speakers, colleagues and friends while you're not soaking up some of the best information that gets shared, or eating the (consistently good) food that's on the menu...
Book your ticket now, and get your 15% discount by entering WORDTRACKER14 on the registration form. See you there!
